SS 2025 — Drop 001
Built
to
Survive
We didn't choose the unemployed life. The economy did. Wear it with zero shame.
New Drops
View allWe Are
The
Cockroach
Generation
We survived campus placements, internships that paid in "exposure," and three economic downturns.
We're not lazy. We're efficient. We know the hustle is rigged, so we opted out of the performance.
The Cockroach Store is for those who survive everything — the rejections, the group interviews, the "we'll get back to you." You're still here. That's the flex.
Wear the vibe. Own the era.
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The colony speaks.
Wore it to my exit interview. They asked me to stay. I said no.
This is the only brand that gets it. The fit slaps. The print slaps. The vibe? Generational.
My mom asked if I joined a cult. Yes, mom. The good kind.
Three washes, zero fade. Took longer for my college degree to expire.
The hoodie hugs me better than any HR business partner ever did.
Delivered in 36 hours. Faster than my last salary credit.
Got compliments. Then got asked where I work. Lol.
Roach talk.
It's a joke wearing a t-shirt that costs ₹1,199. The clothing is real. The construction is real. The vibe is unserious on purpose because seriousness is exhausting and you've done enough of it.
240gsm 100% cotton on tees, 380gsm fleece on hoodies, pre-shrunk and garment-dyed in Tirupur. Heavy enough to feel real, soft enough to sleep in. Yes you can sleep in it. Tested.
All over India. Free above ₹999. Dispatched in 24–48 hours from Greater Noida. Delivered in 3–6 working days. Cash on delivery available.
7-day no-questions-asked exchange on size. Returns on unworn, unwashed pieces within 7 days. We don't ask why. Some things don't fit. Life is like that.
Statistically: no. She'll ask why everything is black. She'll ask about the cockroach. She'll ask if you're "doing okay." You will say yes. You will be wearing the hoodie.
Every 6–8 weeks. Limited runs. When it's gone it's gone. Join the colony — we email before public release with a 10% head-start code. No spam.
Not yet. We're focused on the Indian colony first. If you're a desi abroad: get a friend back home, send them love and a Razorpay link. That's the diaspora discount.